There was a time about a year and a half ago when I resented my business.
There was a time about a year and a half ago when I resented my business.
I know exactly the moment that resentment showed up.
It was in June 2017, it was a perfect Saturday day, a day when going for a 5 mile hike up a mountain would have been perfect, and I was stuck inside spending, no joke, five hours building out content for a webinar and an email campaign.
I was back and forth with my business manager all day long up against a tight deadline to deliver the webinar and set up a sales funnel.
It was literally like pulling teeth for me to do it, but I kept telling myself that this was good for my business, that this is the type of stuff I really “should” be doing as a business owner in order to grow sustainably.
We actually did have some folks attend the live webinar, but no one bought.
We had spent over 50 hours and over $10,000 pulling this whole new marketing strategy together and got no results.
OF COURSE.
Because for me when I’m in obligation in my business I cannot also experience abundance. The two cancel each other out.
You cannot hold two disparate vibrations simultaneously and expect to get ANY results.
I had already had massive “success” in my business.
Success that looks so frigging good on paper (leaping from $500 in monthly sales to multi-six figures in one year with a basic website and no email list. How JUICY is that?!)
But then I went into a period of radical self-doubt in early 2017.
I thought it was just a fluke that my business had grown so quickly. It didn’t feel REAL to me because it didn’t seem to make any logical sense.
I had grown my business solely on following my inner guidance, making powerful decisions, and really confronting and transforming limiting beliefs that kept me playing small.
I *thought* at the time that that couldn’t actually be a real strategy for growth.
(Except for that now I know that is the ONLY strategy conscious entrepreneurs need for growth.)
That intuitive, soul-aligned “strategy” worked for me really, really well until I woke up one day and thought, holy f*cking sh*t I am now running a big business and I have no idea what I’m doing, and obviously I need someone (like an expert, or possibly a whole truckload of experts) to tell me what to do.
(Now I know that was just my ego freaking out, but at the time I couldn’t see that.)
So I hired the experts, I stopped listening to or tuning into my soul, I became a “business owner,” but this new foundation of my business was being built on insecurity, ignoring my soul, and trying to do business the right way.
Which, obviously, had me in overwhelm, overwork, resentment and hating my business.
I’m not a very patient person so I was only in that for about five months before I DECIDED that there had to be a different way to grow an empire.
That’s when I decided that I would no longer be in resentment and obligation and overwhelm and overwork in my business. That’s when I decided we would no longer work with the marketing strategist we had hired to help us grow the business, and that I would return to my soul, to my inner guidance, for any marketing advice.
I radically surrendered to my soul.
I fired all of the bullsh*t that my mind kept stirring up about how I didn’t know how to grow my empire.
That’s the day I became the actual CEO of my business.
That’s the day that I began to embody the paradigm that I do not care if I never make another cent again in my business, I’m just going to show up in service to my soul.
That’s the day that I fired scarcity, lack, attachment, forcing results and any way of being that did not serve my highest self.
That’s the day that I began to trust in the process of surrendering to my soul and began carrying the underlying belief that this was going to work even though I could not yet see the physical results in front of me.
That’s also the day my Grow Your Empire mentoring and mastermind program was birthed.
My empire is built on three things: soul, mindset, and embodiment. That’s it, that’s my “magic” strategy for business growth.
Because I get, fundamentally, that who I am and how I show up in my business (and in the world) has a radical impact on the results in my business.
I get that there is NO OTHER PATH than aligning to my soul and being a vibrational match to my desire and holding the energetic signature of my business.
There is no other path than making powerful decisions, staying the hell away from the “experts” whose opinions clash with my soul, continually taking fast aligned action, expanding my growth edge, and playing full out.
What do you need to decide, act on, claim, or be to grow your empire?
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